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Award-winning Journalist and Public Relations Professional Rich Binsacca Joins IBACOS

Now Communications Program Manager for International Business Effort


Rich Binsacca has joined the IBACOS team as Communications Program Manager for the company’s international initiatives in the Middle East. Based in Pittsburgh, IBACOS is a world leader in housing quality, performance and innovation.

Rich has worked as an award-winning journalist and editor covering the homebuilding industry since 1988, including stints as a senior editor for Builder magazine and as a senior contributing editor to ProSales and EcoHome, among other housing industry and related publications. His company, Binsacca Creative Services in Boise, also has provided marketing/PR consulting, copywriting and production services since 1997.

He also is the author of 18 published books, primarily on residential design and construction, home restoration, and building products and technology.

His work has been recognized by the American Society of Business Press Editors, National Association of Real Estate Editors, American Business Publishers, and the Public Relations Society of America.

"I'm excited to join the creative and innovative team here at IBACOS, and I look forward to bringing their approach to high performance homes to an international audience,” says Rich. “IBACOS is on the cutting edge of building science technology, and it's a pleasure to be a part of an effort to improve housing around the world."

 “We’re thrilled to welcome a team member with such a long and distinguished career in the homebuilding industry,” said Michael Dickens, CMO and Director of International Business at IBACOS. “Rich’s skills and experience will play a crucial role as we continue to expand into international homebuilding markets.”


Since 1991, IBACOS has been a world leader in housing quality, performance and innovation. We partner with production homebuilders to provide whole house design, optimization, risk mitigation and change management services. Homebuilders can further lower their risk profile with online education and tools IBACOS offers through BuildIQ.

To stay on the leading edge of energy efficiency and innovation, IBACOS conducts research through the U.S. Department of Energy’s Building America program and its own Best Practices Research Alliance, a collaborative community of leading homebuilders, manufacturers and suppliers.

To learn more, visit the company’s websites, check out IBACOSAlliance on YouTube, or follow IBACOS on LinkedIn, Facebook and Twitter.

Contact: Kate Angell 412-925-2537


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