How To Use Energy Efficiency As A Competitive Advantage
Presenters: Michael Dickens, Brad Oberg, Mike Nimon, John Friesenhahn
April 8, 2010 11am (ET)
Location: Online
Price: Free
Marketing energy-efficient homes is a sure-fire tactic for successfully competing against resale homes. By focusing potential buyers on low, long-term operating costs, it turns the attention away from discounts and foreclosures.
Hosted by BUILDER Online, the panelists in this online seminar discuss how they successfully tweaked the energy efficiency of their homes to make them stand out in the crowd and what you can do to achieve the same result. The panelists include Alliance members Mike Nimon of Wathen-Castanos Hybrid Homes and John Friesenhahn of Imagine Homes.